We now accept Bitcoin, Ethereum and other cryptocurrencies!

Digital transformation has had a profound, and on-going, impact on businesses and organisations. Digital technology has revolutionised our world, providing new and innovative ways of working and doing business. To keep up with these technological developments, we have decided to start accepting payments in cryptocurrencies.

It always amazes me to think that some of the tools we use daily have only been around for a few years. Social media is a prime example; it’s changed behaviour radically in just a decade, becoming widely adopted across multi-generations.

Blockchain technology is another such innovation: a digital open ledger that is providing a transparent and secure way of recording data. Perhaps the most famous application for blockchain technology at this time is Bitcoin, the cryptocurrency. I’ve been watching this particular innovation over the last few years and seen it increasingly rising in popularity. The blockchain ledger also offers customers increased privacy.

So, though Coinbase, a cryptocurrency payment service provider, San Rocco Italia will now accept Bitcoin (BTC), Ethereum (ETH), USD Coin (USDC) and several other cryptocurrencies as payment for its products. Simply select Coinbase during checkout.